A green that is challanging this year’s re-branding-champion Connex, or should I say MobiFon, or is it Connex-Vodafone? Well, once a branding champion and innovator on the Romanian market, Connex turned lately into a confusing “who am I-challange” for the consumer, ending up with loosing the market-leader position and with a confusing and challenged position, at least in terms of colors.
So, let’s have all these, in a graphical form. They
turned to this
which is very similar with this
which at the beginning of the year looked like this
but now is this
and in spring will be only
which in terms of colors is very much alike this